§ NotesLong-form memos on our work and our thinking

Notes from the practice.

We publish roughly one memo a month, written by us, on the problems we are actually working on.

— Most recentApril 1, 202622 minute read

Why most "AI transformation" projects die in month four.

On the gap between the pilot and the production system — and what we have learned about closing it inside companies that are not software companies.

The first three months of an AI project inside an industrial company look, from the outside, identical to success...

Read the full note →
Archive — all notes, reverse chronological
April 1, 2026Note No. 01

Why most "AI transformation" projects die in month four.

On the gap between the pilot and the production system — and what we have learned about closing it inside companies that are not software companies.

The first three months of an AI project inside an industrial company look, from the outside, identical to success...

— To receive the next note —

One note a month, direct to your inbox.
No other use of your email. Ever.

You can unsubscribe at any time. We do not share our list with anyone.